Play ‘professionally’. With our interactive graphics, content can be experienced intuitively and interactively.

Infineon focuses on sustainable products that enable efficient energy generation in the home and garden and help to save energy. In the B2B environment, which is communicatively aimed at professionals, the brand stands out from the competition as both high-quality and sophisticated.

Nur Baute’s task was to present the products and at the same time provide as much information as possible.

We developed a 360° application of a modern, appealing house with an interior and garden in which the user can move around playfully and in which the products are clearly visible and provided with info points. These can be used to browse through background information that meets the detailed expectations of customers.

Nur Baute developed the concept, design, UX, UI and realized 3D production and programming for this application. For further communication, we created crisp reels for social media communication.