{"id":9832,"date":"2023-10-10T10:17:28","date_gmt":"2023-10-10T10:17:28","guid":{"rendered":"https:\/\/2023.nurbaute.de\/corporate-identity\/"},"modified":"2025-11-18T09:43:29","modified_gmt":"2025-11-18T09:43:29","slug":"corporate-identity","status":"publish","type":"page","link":"https:\/\/nurbaute.de\/en\/corporate-identity\/","title":{"rendered":"Corporate branding"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"9832\" class=\"elementor elementor-9832 elementor-5152\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-dce-background-color=\"#A39079\" class=\"elementor-element elementor-element-735342e e-con-full e-flex e-con e-parent\" data-id=\"735342e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-fb72ca2 e-con-full e-flex e-con e-child\" data-id=\"fb72ca2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-70050aa premium-lottie-canvas elementor-widget elementor-widget-premium-lottie\" data-id=\"70050aa\" data-element_type=\"widget\" data-settings=\"{&quot;lottie_file&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/nurbaute.de\\\/wp-content\\\/uploads\\\/Web_banner-640x200-4-1.json&quot;,&quot;id&quot;:20835,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;trigger&quot;:&quot;none&quot;}\" data-widget_type=\"premium-lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"premium-lottie-animation\" data-lottie-url=\"https:\/\/nurbaute.de\/wp-content\/uploads\/Web_banner-640x200-4-1.json\" data-lottie-loop=\"\" data-lottie-reverse=\"\" data-lottie-hover=\"\" data-lottie-speed=\"2\" data-lottie-render=\"canvas\" data-lottie-delay=\"\">\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#000000\" class=\"elementor-element elementor-element-d8cf099 headline elementor-widget elementor-widget-heading\" data-id=\"d8cf099\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Corporate branding<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#000000\" class=\"elementor-element elementor-element-493184f headline elementor-widget elementor-widget-heading\" data-id=\"493184f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">NOT JUST A BRAND<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f08456 e-flex e-con-boxed e-con e-parent\" data-id=\"5f08456\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a388d84 e-flex e-con-boxed e-con e-child\" data-id=\"a388d84\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div data-dce-title-color=\"#000000\" class=\"elementor-element elementor-element-f1d5750 headline elementor-widget elementor-widget-heading\" data-id=\"f1d5750\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">STRATEGICALLY SOUND AND MOTIVATINGLY CREATIVE<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-text-color=\"#050000\" class=\"elementor-element elementor-element-ff61ee4 elementor-widget elementor-widget-text-editor\" data-id=\"ff61ee4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Whether B2C or B2B &#8211; the brand is crucial to the success of any company. Over 45 years<span class=\"Apple-converted-space\">  <\/span>Our experience in developing and advising on holistic brand communication makes us a competent partner. For you.<\/p>\n<p class=\"p1\">Analytical thinking and creativity, an outside perspective, industry insights and an internal company perspective form the foundation. The next step: a well-founded brand strategy, a compelling brand story and a convincing brand design.<\/p>\n<p class=\"p1\">And then we communicate as much as we can. Whether claims and texts, photography and video production, websites and social media, (3D) animations or (digital) trade fair stands.<\/p>\n<p class=\"p1\">Convincing branding creates trust and a connection between the company and its customers. Our strategies follow a powerful approach with the aim of developing and strengthening a sustainable identity.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#FFFFFF00\" class=\"elementor-element elementor-element-e78cded elementor-hidden-mobile e-flex e-con-boxed e-con e-parent\" data-id=\"e78cded\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b450305 premium-lottie-svg elementor-widget elementor-widget-premium-lottie\" data-id=\"b450305\" data-element_type=\"widget\" data-settings=\"{&quot;lottie_file&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/nurbaute.de\\\/wp-content\\\/uploads\\\/learn_about_us-300x50-black.json&quot;,&quot;id&quot;:20906,&quot;size&quot;:&quot;&quot;,&quot;alt&quot;:&quot;&quot;,&quot;source&quot;:&quot;library&quot;},&quot;trigger&quot;:&quot;none&quot;}\" data-widget_type=\"premium-lottie.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t\t<div class=\"premium-lottie-animation\" data-lottie-url=\"https:\/\/nurbaute.de\/wp-content\/uploads\/learn_about_us-300x50-black.json\" data-lottie-loop=\"\" data-lottie-reverse=\"\" data-lottie-hover=\"\" data-lottie-speed=\"1\" data-lottie-render=\"svg\" data-lottie-delay=\"\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/nurbaute.de\/en\/contact-us\/\"><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div data-dce-background-color=\"#FFFFFF\" class=\"elementor-element elementor-element-b59d1e0 e-flex e-con-boxed e-con e-child\" data-id=\"b59d1e0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div data-dce-title-color=\"#000102\" class=\"elementor-element elementor-element-124231a elementor-hidden-mobile elementor-widget elementor-widget-heading\" data-id=\"124231a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">REFERENCE PROJECTS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div data-dce-title-color=\"#000102\" class=\"elementor-element elementor-element-c724214 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-laptop elementor-widget elementor-widget-heading\" data-id=\"c724214\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">REFERENCE PROJECTS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f3c3059 e-flex e-con-boxed e-con e-parent\" data-id=\"f3c3059\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c0450a4 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-loop-grid\" data-id=\"c0450a4\" data-element_type=\"widget\" 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e-parent\" data-id=\"dbd6911\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cffbec3 premium-flip-style-zoom-in elementor-widget elementor-widget-premium-addon-flip-box\" data-id=\"cffbec3\" data-element_type=\"widget\" data-widget_type=\"premium-addon-flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t<div class=\"premium-flip-main-box\">\n\t\t<div class=\"premium-flip-front premium-flip-front\">\n\t\t\t<div class=\"premium-flip-front-overlay\">\n\t\t\t\t<div class=\"premium-flip-front-content-container\">\n\t\t\t\t\t<div class=\"premium-flip-text-wrapper\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<div class=\"premium-flip-back premium-flip-back\">\n\t\t\t<div class=\"premium-flip-back-overlay\">\n\t\t\t\t<div class=\"premium-flip-back-content-container\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/nurbaute.de\/en\/project\/product-related-storytelling\/\" class=\"premium-flip-box-full-link\" aria-label=\"Product-related storytelling\"><\/a>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"premium-flip-back-text-wrapper\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"premium-flip-back-title\">\n\t\t\t\t\t\t\t\tProduct-related storytelling\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"premium-flip-back-description\">\n\t\t\t\t\t\t\t\tLEDVANCE 2024\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-9997\">.e-loop-item-10081 .elementor-element.elementor-element-cffbec3 .premium-flip-front{background-image:url(\"https:\/\/nurbaute.de\/wp-content\/uploads\/HC_Feature.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"9997\" class=\"elementor 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class=\"premium-flip-text-wrapper\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<div class=\"premium-flip-back premium-flip-back\">\n\t\t\t<div class=\"premium-flip-back-overlay\">\n\t\t\t\t<div class=\"premium-flip-back-content-container\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/nurbaute.de\/en\/project\/human-commodity\/\" class=\"premium-flip-box-full-link\" aria-label=\"Human Commodity  &lt;br&gt;  Man as a commodity\"><\/a>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"premium-flip-back-text-wrapper\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"premium-flip-back-title\">\n\t\t\t\t\t\t\t\tHuman Commodity  <br>  Man as a commodity\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"premium-flip-back-description\">\n\t\t\t\t\t\t\t\t2022\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-9997\">.e-loop-item-10076 .elementor-element.elementor-element-cffbec3 .premium-flip-front{background-image:url(\"https:\/\/nurbaute.de\/wp-content\/uploads\/Pantopia_Feature.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"9997\" class=\"elementor elementor-9997 elementor-4533 e-loop-item e-loop-item-10076 post-10076 project type-project status-publish has-post-thumbnail hentry project-type-corporatekommunitation\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-dbd6911 e-con-full e-flex e-con e-parent\" data-id=\"dbd6911\" data-element_type=\"container\">\n\t\t\t\t<div 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aria-label=\"Pantopia\"><\/a>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"premium-flip-back-text-wrapper\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"premium-flip-back-title\">\n\t\t\t\t\t\t\t\tPantopia\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"premium-flip-back-description\">\n\t\t\t\t\t\t\t\t2023\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<style id=\"loop-dynamic-9997\">.e-loop-item-10068 .elementor-element.elementor-element-cffbec3 .premium-flip-front{background-image:url(\"https:\/\/nurbaute.de\/wp-content\/uploads\/MSC_FEature.jpg\");}<\/style>\t\t<div data-elementor-type=\"loop-item\" data-elementor-id=\"9997\" class=\"elementor elementor-9997 elementor-4533 e-loop-item e-loop-item-10068 post-10068 project type-project status-publish has-post-thumbnail hentry project-type-corporatekommunitation project-type-landing-page-slider\" data-elementor-post-type=\"elementor_library\" data-custom-edit-handle=\"1\">\n\t\t\t<div class=\"elementor-element elementor-element-dbd6911 e-con-full e-flex e-con e-parent\" data-id=\"dbd6911\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cffbec3 premium-flip-style-zoom-in elementor-widget elementor-widget-premium-addon-flip-box\" data-id=\"cffbec3\" data-element_type=\"widget\" data-widget_type=\"premium-addon-flip-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t<div class=\"premium-flip-main-box\">\n\t\t<div class=\"premium-flip-front premium-flip-front\">\n\t\t\t<div class=\"premium-flip-front-overlay\">\n\t\t\t\t<div class=\"premium-flip-front-content-container\">\n\t\t\t\t\t<div class=\"premium-flip-text-wrapper\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\n\t\t<div class=\"premium-flip-back premium-flip-back\">\n\t\t\t<div class=\"premium-flip-back-overlay\">\n\t\t\t\t<div class=\"premium-flip-back-content-container\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/nurbaute.de\/en\/project\/marc-sinan-company\/\" class=\"premium-flip-box-full-link\" aria-label=\"Marc Sinan Company\"><\/a>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"premium-flip-back-text-wrapper\">\n\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"premium-flip-back-title\">\n\t\t\t\t\t\t\t\tMarc Sinan Company\t\t\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"premium-flip-back-description\">\n\t\t\t\t\t\t\t\t2023\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b933c4a elementor-widget elementor-widget-spacer\" data-id=\"b933c4a\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>REFERENCE PROJECTS REFERENCE PROJECTS<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"iawp_total_views":20,"footnotes":""},"class_list":["post-9832","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/nurbaute.de\/en\/wp-json\/wp\/v2\/pages\/9832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nurbaute.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/nurbaute.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/nurbaute.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nurbaute.de\/en\/wp-json\/wp\/v2\/comments?post=9832"}],"version-history":[{"count":21,"href":"https:\/\/nurbaute.de\/en\/wp-json\/wp\/v2\/pages\/9832\/revisions"}],"predecessor-version":[{"id":22253,"href":"https:\/\/nurbaute.de\/en\/wp-json\/wp\/v2\/pages\/9832\/revisions\/22253"}],"wp:attachment":[{"href":"https:\/\/nurbaute.de\/en\/wp-json\/wp\/v2\/media?parent=9832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}